The landscape of e-commerce, like many other industries, has undergone significant transformations since its inception. While leveraging e-commerce platforms offers a plethora of benefits, it’s important to acknowledge the challenges that both industry leaders and consumers encounter.
This report presents a concise yet comprehensive exploration of the identity verification landscape within Africa’s e-commerce sphere, spotlighting prominent e-commerce enterprises across the continent as illustrative case studies. It furthermore offers specific recommendations that can enhance digital identity verification across Africa’s e-commerce sector.